Lead Scoring
Prioritise leads that are most likely to convert
Not all leads are equal. Some will convert quickly, others will never buy. Without a clear way to rank prospects, sales teams waste time on low-value leads while hot opportunities slip away. xplainable's lead scoring solution uses your historical data to predict which leads deserve immediate attention, and explains exactly why.
Sarah Chen — Acme Corp
If you're experiencing...
Wasted Sales Effort
Your sales team spends hours chasing leads that never convert. Without clear prioritisation, reps work the wrong accounts while high-intent prospects go cold.
Inconsistent Lead Qualification
Different reps use different criteria to qualify leads. There's no standardised, data-driven approach, just gut feeling and guesswork.
Missed Revenue Opportunities
Hot leads slip through the cracks because nobody knows they're hot. By the time someone follows up, competitors have already won the deal.
No Visibility Into Lead Quality
Marketing generates leads, but nobody knows which campaigns produce buyers versus tire-kickers. Budget gets wasted on low-quality sources.
Black-Box Scoring Tools
Existing lead scoring tools give you a number but no explanation. Sales doesn't trust scores they can't understand or verify.
We can help!
xplainable's Lead Scoring solution analyses your CRM and marketing data to predict conversion probability for every lead before a rep picks up the phone. Unlike black-box alternatives, we show exactly which factors drive each score: company size, engagement patterns, industry fit, and more. Sales reps see why a lead is hot, so they can tailor their pitch. Marketing sees which sources deliver quality. Everyone works smarter.
With xplainable you will have...
Prioritised Sales Focus
Instantly identify which leads deserve immediate attention. Reps spend time on prospects with genuine buying intent, not cold contacts.
Transparent Scoring Logic
See exactly why each lead scored high or low. Feature contributions show the specific factors like engagement, firmographics, and timing that matter.
Improved Conversion Rates
By focusing on high-probability leads, your team converts more deals with less effort. Watch close rates climb as quality improves.
Marketing Attribution
Track which campaigns and channels produce leads that actually convert. Optimise spend toward sources that deliver real pipeline.
Fast Time to Value
Deploy a working lead scoring model in days, not months. Auto-train on your historical data and start scoring immediately.
